Women’s Health & Hygiene Is More Than What You Know


Health is a state of complete physical, mental and social wellbeing and not merely absence of disease, as defined by WHO. A surprising fact is that Right to Health is not subsumed in our Fundamental Rights. The responsibility is passed on to State, Panchayat and Municipality. Miracles happen but the fact is someone, somewhere actually works for it. A major role is played by NGOs, Help Groups, Philanthropists and CSR. Even better for the developing and rather evolving country is when every segment involves for the betterment.

Latest Bollywood Releases Depicting Cinematic Health

From the time of worries of spoiling the youth with cigarette swag, bollywood has come a long way to make peace with society upliftment. It may not get a U certificate or be able to sell for crores but Phullu, is surely a significant step towards a liveable country. Phullu, for instance, with a rating of 4.1/5 and 70% love has attempted to give a wake up call to everyone and uncover the living conditions of most of women in the country. Written by Shaheen Iqbal, Anmol Kapoor, Phullu was released with an intent of providing sanitary napkins in each and every region at affordable price.

Shocking Fact

No matter what the taxes on sanitary pads imply but using sanitary pad is a need, just like using paracetamol. A revealing and shocking survey mentioned on Quint states that only 12% of women in India use sanitary pads and rest share the usage of cloth, paper, sand and even cow dung, leading to severe diseases and even death.

Another fight for women in developing India in most of its part, is access to toilets within home. Akshay Kumar and Bhumi Phadnekar acted upcoming film, Toilet bares another ugly fact that a majority of houses have women forced to suffer in absence of hygienic toilet facility in their own homes.

Both the movies bear one character who fights for the rights of women and do every bit but doesn’t give up on the baton.

What is basic and real hygiene for women?

The fight is on to facilitate the basic hygiene to women and rights to use them. But that’s not all. Not every reform should come one by one and take years to accomplish. Vikas Bagaria, founder of PeeSafe, happened to join the league for an essential change needed in how we see hygiene.


Toilet is a place which can’t belong to one person anywhere, be it home or outside. Knowing the fact that it’s easy and unpredictable when this shared toilets can become reason of Urinary Tract Infection, it’s a serious concern. Chances are high to catch the same if you’re a woman.

What is PeeSafe?

PeeSafe is a sanitiser introduced to sanitise the toilets pre-use. Many women resort to drinking less water intake when they have to stay out for long or even hold for the time till they find a usable place. Drinking water and urinating, both the things are a strict no to be put off for a later time. 

So here comes the solution, that’s always available with you and more important to carry than a lipstick. Let’s know the journey of Vikas Bagaria walking this safe path.

 (Image/Video credit: fb/vikasbagaria)

1. When did this journey of PeeSafe begin?

I and my wife Srijana were on a road trip to Dwarika. We had to abandon our trip in Rajkot when Srijana caught an illness and had to fly back from Ahmedabad. She was diagnosed with a severe case of UTI (Urinary Tract Infection) through the use of a public restroom.
During that period she thought as to what lead to her contraction of the infection. SARS in China brought the practice of using hand sanitizers. The thought process behind, how infections from such encounters can be prevented, started.
We soon realized that only Toilet bowl gets cleaned and/or sanitized, It never occurred to anybody that toilet seats are never sanitized or cleaned. Within a month of her being diagnosed with UTI, I got the first sample ready. I sent out 500 samples to friends and family to test the utility, not one of them said it didn’t help them.

2. Was it welcomed in India?

PeeSafe has been made with love in India with a vision to provide a hygienic and sanitized washroom experience and prevent UTI. The product was well accepted in India. In the beginning, we faced problems due to concept awareness. Women in India are still not aware of UTI, how is it caused and how to prevent it.

3. Troubles faced to scale it.

To be honest, with the recent funding we have begun our journey to scale it and take it to new markets. Earlier, we were selling PeeSafe with zero marketing expenditure. Just a few blogs and social media engagement by women bloggers, travel enthusiasts, etc. who discovered our product. Concept awareness, awareness about UTI, Washroom hygiene is the need of the hour according to us.

4. Anything new you learnt/discovered during the journey?

Every day, we discover a new place to put PeeSafe in. People carry the perception that it’s a sanitizer which can only be used in the Public washrooms, but it comes as a surprise to us that even household washrooms need it. Any washroom which is shared by more than one person (couples to be excluded) requires a spray can of PeeSafe.

5. Regions covered

PeeSafe is sold all across India through our online channels, Safetykart being one of them. Besides that it is available in stores in Delhi, Gurgaon, Noida, Faridabad, Jaipur, Kolkata, Raipur and will soon be available through physical stores in other cities. PeeSafe is also currently being sold in Australia, Nigeria, Kenya, and Singapore and will soon be available in the UAE, Spain, Ghana, and Malaysia.
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Arti is an evolved writer, blogger, poet who comes up with her own creative writing style. She is inquisitive, thorough, always in search of some food for thought. Philanthropist at heart, Learner by virtue, likes to help children in writing skills and poems. Some of her beliefs: Learning must never stop. Youth in you never dies. Company of children make you live and elders wise; respect both.. ( Yes, respect children too ) Editor @chaaicoffee

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